Lifestyle campaign photography for Selene Dreams bed linen

A coastal lifestyle campaign created for Selene Dreams, designed to capture the softness, movement, and atmosphere of the brand’s linen within natural environments from the beach to the hills.

Working alongside Selene Dreams and their social media agency, the shoot translated the campaign’s visual direction into a set of conceptual yet natural coastal images designed for flexible use across digital platforms and brand storytelling.

The project included both still imagery and short film content to support a cohesive rollout across the brand’s visual channels.

Project details

Scope

Scope Lifestyle campaign photography · Product storytelling · Environmental portraiture · Short film collaboration

Location

Mount Maunganui, New Zealand

Client

Selene Dreams

Planning a shoot like this?

I work with lifestyle and coastal brands to create natural, story-led imagery for campaigns, product launches, and digital brand content across New Zealand.

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